BoiPoka App Launches to Help Readers Connect Through Books

New Delhi [India], December 4: BoiPoka Labs Private Limited has announced the official launch of BoiPoka, an AI-driven mobile application designed to help readers digitise their physical bookshelves and connect with people who share similar literary interests. The platform has been conceptualised and built by Meera Raman, former Chief Strategy Officer at Merkle India, along with Fractal Ink founders known for their expertise in design and user experience.

BoiPoka aims to bridge a longstanding gap in the digital reading ecosystem. While many existing apps allow users to catalogue books or build polished reading profiles, few enable meaningful human connection based on shared intellectual inclinations. With BoiPoka, the founders set out to create a space where readers can discover one another not through curated personas, but through the ideas and authors that shape them.

At the heart of the app is a proprietary AI feature that scans a bookshelf from a single photograph and identifies every spine within seconds. This process converts a physical collection into a structured, searchable digital library. Once uploaded, users can browse their books, track progress, plan future reads, find their “Book Twins,” and form groups with people who resonate with their reading sensibilities.

Early adopters have praised the app for enabling conversations they had not been able to cultivate on mainstream social platforms. By matching individuals through literary taste, BoiPoka offers an alternative to the fast-paced, superficial feeds that dominate today’s digital interactions. The founders believe that books—more than trends or fleeting content—offer deeper insights into personal identity.

Speaking about the launch, Meera Raman, Co-founder and CEO of BoiPoka, said, “Readers have always found common ground in ideas. We wanted to build an app that honours that. A single photograph turns your bookshelf into an organised, shareable space—and sometimes, into a bridge to people who think like you. BoiPoka is for those who want more meaningful dialogue in a digital world crowded with the superficial.”

Beyond personal libraries, BoiPoka also supports curated book discovery through partner bookstores, collaborative programs with libraries and educational institutions, and community forums that foster discussions around specific genres, authors, and themes. Each feature reinforces the central philosophy that literary preferences form a more authentic and lasting basis for connection.

With the global book industry valued at more than $130 billion, the company envisions BoiPoka becoming a preferred digital interface for readers worldwide. It also aims to serve as a valuable analytics tool for publishers seeking insight into reading trends and community interests.

BoiPoka is available as a free consumer app and is supported by revenue streams such as partnerships with bookstores and libraries, branded merchandise, and community-driven events. The app can now be downloaded on both iOS and Android platforms.

About BoiPoka Labs Private Limited:
BoiPoka is a social reading platform designed to transform physical bookshelves into digital libraries using AI-based spine recognition. The app helps users track books they own, have finished, or plan to read, while enabling them to discover like-minded readers, form book clubs, and participate in community-led discussions. Founded by Meera Raman, former Chief Strategy Officer at Dentsu India, and Tanay Kumar of Fractal Ink, BoiPoka embodies the belief that a person’s bookshelf offers a more authentic reflection of identity than a conventional social profile.

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